Survival of the Littlest

Start small. Blossom into a multi-pool empire.

$91,275 – $145,875

Initial Investment

You Don’t Need $1 Million To Open A Swim School. 

At British Swim School, our Owners start with a relatively small amount of liquid capital to open their first locations. We contract with pools in Fitness Centers, Schools, Hotels, Sports Clubs and many more types of locations, bringing revenue to the host for an under-utilized loss leader facility. We have the Perfect win/win situation! 

We Don’t Go Overboard With Overhead. 

At British Swim School, our Owners don’t have to deal with exorbitant ongoing costs. The cost of water, pool repairs and daily maintenance, energy and all the other costs associated with owning a commercial pool are covered by the host. We’ve figured out how to sink costs to the bottom of the ocean!  

Discount Opportunities

Our Community Heroes program offers qualified applicants a $1,000 discount off of the initial franchise fee. The members who are eligible to receive this offer are integral to the safety and well-being of our communities. As a business that provides a service for the safety of young children, British Swim School recognizes how important these individuals are. This includes firefighters, law enforcement personnel, emergency medical technicians and personnel, teachers and educational administrative staff. Contact us today to see if you qualify!

We thank you for your service. As a token of our appreciation, we’ve partnered with VetFran to bring you an exclusive discount off of your franchise fee. The VetFran program is a voluntary effort of International Franchise Association (IFA) member companies to encourage franchise ownership by offering financial incentives to honorably discharged veterans. If you qualify to participate in this program, you may be eligible for a discount of $8,000 off of the initial franchise fee for the first British Swim School franchise. Please contact us to discuss your potential fit with this program and how we can assist you in launching a British Swim School franchise.


Freedom To Grow As Big As You Want. 

Our Franchise Owners are awarded a demographic area of their choice in which there are over twenty thousand children in a medium to high-income bracket. Within those parameters they are encouraged to open as many locations as they can find. 

“When you apply to become a franchisee for our swim schools, we do not have a buildout program…so we’ve formulated our franchise around using other people’s water.”

-Rita Goldberg, Founder

Our Process


Find out if British Swim School is a good match for you by filling out our qualification form.

Application Review

After we decide you’re qualified, a review of your submitted application will take place.

Program Review

We will provide an in-depth review of the British Swim School program for you.

FDD Review

You will have the opportunity to closely review our Franchise Disclosure Document.

Franchise Validation

We check everything and make sure a franchise can be awarded.

Discovery Day

Fly out to the British Swim School headquarters, meet the founder, and get hands-on training.

Franchise Awarded

Congratulations! You now own a British Swim School!

“National gym chains are now approaching us and asking for us to consider using their pools. It makes scaling this business much easier.”

-Antony White, Franchise Owner